The Problem
Ordering apparel for your team shouldn't take three weeks.
You hunt for the logo file. You email your team for sizes and hear back from half of them. You get quotes that take a week to come back. You explain the spend to accounting. You wait on a stitchout. And you hold your breath when the box arrives, hoping it all looks right.
It doesn't have to work that way. We built Helmsman to take the grind out of the process without compromising on the apparel itself.
Why We Built it
A uniform isn't just clothing. It's a statement.
It tells the world "this is where I work" or "this is what I do." We want your team to feel comfortable and confident wearing whatever carries your name. That's the bar we build everything around.
Recent Work
Three ways to work with us.
Pick the one that matches how much of this you want on your plate.
Tier 1 / DIY
Self Service
Do It Yourself, With Our Tools in Your Pocket.
Pricing
Pay Per Order
No Onboarding Fee
What you get:
✔ Full access to our online catalog
✔ Instant online checkout
✔ Standard professional digitizing on one logo
✔ Stitchout approval before production
✔ Standard turnaround, rush options available
✔ Free to browse and order
Best for:
- One-off orders, event apparel, or small teams
- Companies with an existing logo file ready to stitch
- Buyers who've done this before and just need a reliable shop
Always Open
Tier 2 / Do It With You
Assisted
From First Call to First order in 5 days
One Time Onboarding Fee
Only $99 ($1200 value)
Then Pay Per Order
What you get:
✔ Everything in Self Service, plus:
✔ Private company ordering portal with branded merch ($500)
✔ Dedicated brand manager ($150/hr)
✔ Curated garment shortlist (5–8 hand-picked options)
✔ Physical sew-out photos ($50)
✔ 30-minute onboarding call ($75)
✔ Unlimited logo digitization, thread-color matching, and a permanent logo vault ($250-$500)
✔ Email templates for gathering employee information, brand size charts, and instructions ($150)
✔ W-9, PO acceptance, and net-15 terms for approved accounts
✔ Priority production and easy reorders (priceless)
Best for:
- Companies with 10+ team members
- Organizations that reorder 2+ times a year (new hires, events, seasonal)
- Buyers who value their time
5 Clients Per Week
Tier 3 / Done For You
Enterprise
Your Full Service Apparel Department
Annual Partnership
By Application
Custom Retainer
What you get:
✔ Everything in Assisted, plus:
✔ Physical Fit Kits for employee sizing
✔ On-site inventory held for you, fulfilled on demand
✔ Automatic new-hire apparel orders shipped within 48 hours
✔ Ongoing roster management
✔ Pre-sorted, labeled delivery by employee name
✔ Branded welcome kits shipped directly to new hires
✔ Quarterly business reviews and apparel forecasting
✔ Hands-off swaps, returns, and retirement handling
✔ Physical samples for board approval.
Best for:
- Companies between roughly 50 and 500 employees
- Organizations with steady turnover or customer-facing apparel needs
- Leaders who want to stop managing apparel as a recurring task
2 Clients Per Year
Reviews
WHAT TO EXPECT
A few things we promise.
Honest first.
If we're not the right fit, we'll tell you and point you somewhere better. No pressure.
Apparel we'd wear ourselves.
No stocking junk just to hit a price. The garments we recommend are ones we'd wear in front of our own customers.
Stitchout before production.
You always see your logo on a real garment before we run a full order. Always.
Same-day responses.
We answer email and texts the day they come in. Reviews go out within 1 business day.
READY TO SEE WHAT'S POSSIBLE?
Send us your logo. We'll do the rest.
A free logo review is the easiest first step. One business day, no commitment, no sales call.
